Improving guest service is the second major aspect of brand reinvention. Jack in the Box Corporate has developed internal initiatives to enhance service quality. It starts with the Internal Service Pledge. By taking care of employees, employees care more about their jobs and performance, which leads to better external service quality and guest satisfaction.
Other programs include: Voice of Guest customer surveys/reporting, health benefit programs, English-as-a-second-language instruction, as well as in-restaurant computer-based training. New technologies to improve speed of service include "Contactless" credit-card readers, and self-serve kiosks (in-test).
Build it and they will come.
Over the past half-century, we have designed and built hundreds of Jack in the Box restaurants in markets across the U.S. From site selection and restaurant design, through construction and equipment purchasing, we can provide the support our franchisees need to develop their locations. Restaurants are built using several configurations, with the largest design seating approximately 82 guests and the smallest 48 guests. By offering multiple restaurant prototypes, we can help reduce costs and improve flexibility in locating restaurants.
